A digital foundation built to grow CoverMe's brand, expand its reach, and bring new markets within range.
Cover Me was built around a simple but innovative idea: eliminate the frustration of uneven or exposed landscape drain covers with a cleaner, safer, and more attractive solution. Their products are designed to blend functionality with curb appeal, helping homeowners and contractors create polished outdoor spaces without compromising drainage performance.
We partnered with Cover Me to create a streamlined Shopify ecommerce experience focused on product education, conversion optimization, and operational efficiency. The site was designed to clearly communicate the product’s value while simplifying the purchasing journey for both residential customers and professional installers. The result is a modern storefront built to support growth, fulfillment automation, and scalable direct-to-consumer operations.
Find It. Buy It. Done.
We stripped away the complexity, so finding and buying the right hole cover takes seconds, not searches. Every job site is different, so we built a flow that works the way customers do. Filter by availability and price, and land on exactly what you need. A cleaner grid layout puts every product front and center, with clear specs, case quantities, and pricing visible before you even click in. Fewer steps between you and checkout. No guesswork, no scrolling through products that don't apply. Just the right cover, fast.
Content That Covers All the Bases
Buying a hole cover sounds simple until you're standing on a job site trying to figure out which one actually fits. We made sure that it never happened. Every product page is built around the information that matters most: real job site photography, video demonstrations, full spec sheets, and answers to the questions crews actually ask. No hunting through PDFs or calling for clarification. The details are right there, laid out clearly, so anyone from the project manager to the person placing the order knows exactly what they're getting before it ships.
